A Purple Cow is something remarkable
“Remarkable” simply means that a customer is willing to make a remark about it. If you can create remarkable products, people will talk about them. If that happens, the word will spread and your sales will grow. That explains the success of most every fast-growing company of the last ten years.
-Seth Godin, The Purple Cow
Are you invisible or remarkable?
Who We Are
We are about marketing. We bring it to the forefront of our clients’ businesses. We strategise, innovate and offer fresh perspectives. Our key differences to our competitors are sharp insight and effective implementation.
Our clients understand marketing, it’s importance and the need for IMS. They are passionate about about what they do, not merely chasing the money.
Experts in our field, we are utterly integrated into the teams of our clients, their satellite marketing office. We achieve brand harmony within and outside our clients’ organisations. The marketing focus we bring to our clients ensures their brand essence is communicated through all they do.
We are economically efficient and responsible.
We have integrity, commitment and look for opportunities to get involved.
We are bold.
We are courageous.
We are remarkable.
We have fun and love what we do.
Meet The Team
Brand Strategist & Managing Member
Strategy and brand story creation is my passion. I love to create the architecture and the structure behind the implementation to ensure it has the most impact, best aligns with the vision for the brand and eloquently communicates to the target market. I also enjoy copywriting.
Brand Strategist & Member
I have been passionate about marketing since a young age and particularly enjoy strategising, creative direction and social media. Understanding the client’s target market well enough to speak their language and win them over is a favourite too.
We'd love to chat to you!
Prefer to meet? We'd love to spend time with you understanding your business and it's marketing needs. Our first consultation is free, so drop us a note and we'll be in touch!
Read Our Blog
I thoroughly enjoyed this book. This is an inspiring story about the lessons learnt by the author from when he started this business with only a few dollars to when he sold it (for $45 m) 15 years later. It is clear that the Piyush was not motivated by cash, but...
As an entrepreneur of 22 years, there is so much in this book that I could relate to. The successes and the failures. Many aspects of the stories resonate with my own experiences. Yet, there was also a great deal that I feel will be useful for where I am now, and that...
Reflecting on your experience as a consumer, there are brands and products you confidently recommend and buy from and others you avoid. Understanding the thinking behind these decisions is essential to an effective marketing campaign and for bringing in the right...